While debating on the media, one will pretty fast come across the meaning of technology. Technology as the interface which is used to get in contact with the world. Our gate to reality. Mediamatics are technologies as all others, they consist of hardware and software, are available in different forms and sizes and evolve in a very fast and bewildering way. They catapult people into the Nirvana of the so-called information age. We are - or this is what one gets assured - experiencing a technical/industrial revolution with extensive consequences for the creation and distribution of information. New technologies and new media, which converge increasingly, will shift social and cultural spaces as well as our imagination of time.